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By Bernadette McCadden
Three years ago, Jessica Massa’s best friend and now business partner, Rebecca Wiegand, was complaining about her love life - or lack thereof. As Wiegand was telling Massa about her dating dilemma, she was subconsciously resurrecting the different (platonic) men she had in her life. It was that very evening that Massa realized that her best friend actually had a gaggle of men around her and like most women, these men made up her list of non-dating romantic prospects. It was then that "The Gaggle" was born.
In Massa's new book, The Gaggle: How the Guys You Know Will Help You Find the Love You Want, Massa discusses what she calls the post-dating world. This is the place she says that the rules of traditional dating no longer apply. The gaggle of men in a woman's life can range from "the career booster" to "the boyfriend prospect," and this gaggle of guys can help you on your path to find love. 'The Gaggle' encourages women to stop worrying if every guy they meet is "the one" and, instead, to start wondering if he is a potential gaggle member.
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